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Atlas Venture

VideoBrand & Social Content

Atlas Venture is an early stage venture firm in Cambridge that creates and invests in biotech startups, which means their space is half office and half lab, and both halves had to look like the same company. We spent a full day across all of it and built them a 42 image library of their team and their space.

Our video team came too. Karen ran camera as DP with her gaffer on lights, and we built a parallel library of clips: the space itself, and what we call moving candids. Those are the pieces you see running through their site, and they are the reason it reads as a place where something is happening rather than a page of photographs.

Director of Photography: Karen

See it live at atlasventure.com

In Use

Where the work lives

Atlas Venture homepage hero, built from the Brightside clip library
The homepage hero cycles. Same layout every time, different footage underneath, drawn from the clip library and the moving candids.
Atlas Venture page showing lab photography
We build breakthrough biotechnology companies, told with the lab work.
Atlas Venture Science First section
Science First, Discover, Shape, Build. Each step carries its own frame from the library.
Atlas Venture impact section
The impact numbers, set against the team and the space.
Atlas Venture team section
Biotech is a team sport, which is the whole reason we spent the day on the people and not just the rooms.

The team and the space

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Every brand has a story worth telling.

Let’s figure out what yours needs to say, then build a plan that sells, converts, and communicates before anyone picks up a camera.

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